So Here's the Deal
Top trainer Ron Reahard fields questions from and offers expert advice to top-producing F&I professionals.
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SEARCHMENUSEARCHTop trainer Ron Reahard fields questions from and offers expert advice to top-producing F&I professionals.
What is your F&I process filled with? Two ingredients will always drive acceptance levels, customer satisfaction, and overall profits: trust and value.
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Top trainer lists five critical areas top-producing F&I professionals will be focused on this year.
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F&I managers have a professional justification and an ethical responsibility to forbid salespeople from barging into your office while you are meeting with customers.
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Top trainer counsels an F&I pro who wants to put a ‘customer cash’ rebate toward the down payment to reduce their customer’s interest rate.
Read More →Top trainer comes to the rescue of an F&I manager who fears an antiquated, discredited, and deceptive sales tactic has taken root at his store.
Read More →After losing members of his sales team, a dealer asks the magazine’s resident F&I expert for his take on paying salespeople on F&I income.
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