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VideosJanuary 7, 2026

Resistance to the Menu

In this video, Reese Dailey of the Automotive Training Academy by Assurant explains how to handle a customer who isn’t willing to listen to your pitch.

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VideosNovember 5, 2025

One Bad Day

Trent White of the Automotive Training Academy by Assurant explains how to help customers see the high cost risk with even the most reliable vehicles.

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ArticlesOctober 20, 2025

Buckets of Intel

How open-ended questions transform FI

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VideosSeptember 26, 2025

From Objection to Opportunity

In this video, Trent White explains how to win the deal before it starts.

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VideosAugust 29, 2025

Selling VSCs With Subtext

In this video, Dwayne Wiggins explains how personalized conversations can lead to more service contract sales.

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ArticlesAugust 20, 2025

Modern-Day Picasso

Paint pictures of need for customers, and they’ll be much more likely to buy protection.

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VideosMay 1, 2025

F&I Trial Close

In this video, Scott Wehman unlocks the secret to closing more sales with simple yet powerful trial close questions that ensure you and your customers are always on the same page.

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ArticlesJanuary 16, 2025

A Timely Math Lesson

How small statistical samples can lead you in the wrong direction.

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VideosJanuary 9, 2025

The Three Cs of Maintenance

In this video, Josh Krach with the Automotive Training Academy by Assurant provides you with a great question to ask your customers to reveal their true buying motives.

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ArticlesNovember 14, 2024

Understand to Oversell

Make your interaction with each customer unique, like he or she is, and all will be more likely to consider available products.

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