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Swanky Lincoln-only dealership offers salon-like setting, extra perks.
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Auto group that started with one New Jersey dealership now has nearly 60 in its fold.
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Holman dealership one of a growing number selling the Vietnamese EV maker’s line after VinFast switched from exclusively direct-to-consumer sales.
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Holman Ford Lincoln Turnersville’s Greg Soden leads F&I sales in the company with a positive attitude and a sales process that ditches the pitch.
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We’ve experienced a crazy world for over a year now, and it makes me wonder how we could measure the last 525,600 minutes from both a professional and personal perspective.
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The key to baking bread is to know the time required, and the key to making a deal is to understand the customer’s needs. To make great bread or great sales, we just need to be patient and follow the process.
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It’s easy to list goals or resolutions, but it’s another thing to make a plan to achieve them. The only way to raise your PVR consistently is to have a plan and stick to it.
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Most people interpret communication to be the sending of information and forget it’s actually the exchange of information. We might have the best menu pitch ever, but it won’t do any good if we don’t listen to our customers.
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I suggest those of us in the car business — and maybe others too — should occasionally shout “do-over” as though we were kids again.
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The social security number is the most critical component for finance and lease deals and we often need to make a copy of a document for our deal jacket. Be sure to know which version you should see, and double-check the security measures.
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