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Trainer shares six proven methods for preserving the F&I interview without needlessly annoying your customers.
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The magazine’s resident F&I pro reveals the two magic words that, when mixed with solid power questions, can motivate your customers to buy.
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F&I pro makes a case for ditching the F&I interview. He says a quick discussion with the salesperson and a look at the customer’s credit report and trade appraisal will tell you all you need to know.
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An Ohio-based general agent believes the F&I industry is ignoring a paradigm shift and a chance to deliver what consumers really want: a better experience.
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Officials with the F&I product provider said at last week’s NADA Convention & Expo that the company didn’t just develop a tablet menu, it developed a mobile F&I process.
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United Development Systems’ Gerry Gould explains why he’s abandoned the customer interview, and offers a better way to set the tone with your customers in F&I’s Tip of the Week.
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F&I managers must decide for themselves whether the customer interview is advisable or expendable, but the magazine’s subprime insider says it’s mandatory for special finance managers.
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The magazine has just posted the uncut version of the ‘Mad’ Marv-led F&I directors’ panel at the magazine’s September conference. Click below to check it out.
Read More →The magazine’s frontline columnist is a little fed up with all the talk about the customer interview. Here’s his take on why dealers and trainers need to be careful about imposing it on F&I producers.
Read More →Gerry Gould, director of training for United Development Systems, completes Part 3 of his three-part series on the customer interview. In this edition, he talks about where to conduct the customer interview.
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