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Before you cut that rate to satisfy your customer's request for a lower payment, check out this tip from United Development Systems’ Gerry Gould.
Read More →‘Da Man’ says it’s time for dealers to stop believing in the flawed logic that says it’s impossible to make a profit in today’s Internet age.
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Can you charge a customer’s down payment to a credit card? The magazine’s legal wiz says the answer has more to do with economics than the law of the land.
Read More →Edmunds.com has released an online tool to help consumers determine the expected price – and boost their bargaining position – on a new-car purchase.
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Beware of the seemingly harmless remarks employees make that could put your dealership in jeopardy.
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What can be done for prospective buyers who can’t take advantage of the financing incentives?
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