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Advertising experts at this week's J.D. Power Western Automotive Conference discussed how dealers and automotive marketers can increase sales through multicultural marketing and media.
Read More →Honda and Acura were the big winners, but the Cadillac ATS made big gains in ALG's Canadian Residual Value Awards.
Read More →The automaker is looking to streamline the lease-return process with its new RPM Mobile app. It will be made available to both Nissan and Infiniti dealers.
Read More →Pied Piper’s Prospect Satisfaction Index shows industry-wide improvement, with Mercedes-Benz dealers capturing the highest PSI score.
Read More →Nissan North America Inc. (NNA) selected Carfax as the exclusive vehicle history provider for its Nissan and Infiniti Certified Pre-Owned programs.
Read More →A recent uptick in gas prices pushed consumers toward fuel-efficient vehicles rather than back to the sidelines, with the annual sales rate jumping to 15.1 million vehicles, according to Autodata.
Read More →A study by Forbes Insights revealed that the company anticipates luxury auto sales to stay strong into the foreseeable future.
Read More →The March 11 earthquake in Japan continued to impact Japanese automakers, with Toyota and Honda reporting notable decreases in July sales. Detroit automakers fared better, with Chrysler experiencing its best July in four years.
Read More →Honda and Lexus took home the top prizes in Edmunds.com’s inaugural Best Retained Value Awards, which recognize the brands and new-car models that have the highest projected residual value after five years.
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Mercedes-Benz dealerships ranked highest in the 2010 Pied Piper Prospect Satisfaction Index (PSI) U.S. Auto Industry Study, which used “mystery shoppers” to measure and compare how consumers are treated when shopping.
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