Mad Marv
Marv is no industry insider. He’s an actual F&I manager with more than 20 years of experience. Get his from-the-trenches take on the industry every month at fi-magazine.com.
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SEARCHMENUSEARCHMarv is no industry insider. He’s an actual F&I manager with more than 20 years of experience. Get his from-the-trenches take on the industry every month at fi-magazine.com.
His Madness is reminded that excelling at F&I requires true passion for the craft. He offers a few suggestions for staying focused and mentally sharp.
Read More →His Madness wants more F&I managers to improve turnover rates by taking an active role in the sales process.
Read More →Reading about one of the first-known cybercrimes gets His Madness thinking about how small issues can morph into big problems.
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Reflecting on the returns of a well-trained service technician, His Madness has a message for dealers who think F&I training isn’t worth the investment.
Read More →Inspired by a visit to the suit store, His Madness lists six ways F&I pros can tailor their wares to fit any customer.
Read More →After a little birdwatching with Mrs. Marv, His Madness is reminded of the critical role F&I managers play in the development of showroom salespeople.
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