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Mad Marv

Marv is no industry insider. He’s an actual F&I manager with more than 20 years of experience. Get his from-the-trenches take on the industry every month at fi-magazine.com.

Mad Marvby Marv EleazerNovember 1, 2018

Give Yourself an Edge

His Madness offers a sample of word-tracks and strategies from many of the nation’s leading F&I producers and trainers.

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Mad Marvby Marv EleazerOctober 9, 2018

Readers Are Leaders

Do you know the minimum amount of tread depth a tire must have for a tire-and-wheel claim to be approved? If you don’t, His Madness has a message for you.

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Mad Marvby Marv EleazerSeptember 1, 2018

Comply Like Nobody’s Watching

His Madness wants F&I pros to commit to ethical dealings with customers and finance sources because it’s the right thing to do, not just for the very real threat of reprisal.

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Mad Marvby Marv EleazerAugust 6, 2018

'We Never Buy This Stuff'

Every F&I pro gets the occasional ‘F’ customer, but they’re a small part of your business and they’re not worth a minute of mental anguish.

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Mad Marvby Marv EleazerJuly 16, 2018

Stop Painting Dealers With a Broad Brush

His Madness has a few choice words for media members who obsess over every act of dealer malfeasance while ignoring their charitable and volunteer efforts.

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Mad Marvby Marv EleazerJune 1, 2018

I Love F&I. How About You?

His Madness challenges F&I professionals to decide right here and now whether F&I is your career or just a job.

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