MENU

Jim Ziegler

President and CEO of Ziegler SuperSystems

Jim Ziegler is president and CEO of Ziegler SuperSystems and is widely regarded as a leading industry forecaster. With nearly a 40-year career in automotive retail, he has worked directly with major manufacturers and has served as a manager, trainer or consultant for more than 15,000 dealerships in 49 states. Ziegler's speaking engagements have spanned conventions ranging from state dealer association meetings to international venues. Additionally, he has been quoted by media outlets including BBC, CNN, Reuters and more.

On the Point•by Jim Ziegler•June 12, 2013

To Catch a Fox

‘Da Man’ doesn’t mince words when he says dealers only have themselves to blame for letting data pirates into their operations. The dealer advocate also offers a three-step test to see if your store is infected.

On the Point•by Jim Ziegler•May 15, 2013

Ball of Confusion

‘Da Man’ finds his groove and issues another prediction about the fate awaiting several ‘domestic’ car manufacturers.

On the Point•by Jim Ziegler•April 15, 2013

Battle Lines Drawn

‘Da Man’ has his game face on and issues a warning to all vendors requiring DMS connections. He also has a message to dealers: ‘Let’s go to war.’

On the Point•by Jim Ziegler•March 20, 2013

Notes from NADA

‘Da Man’ is feeling good about the year after his annual visit to the NADA Convention and Expo. He also is feeling good about Ford, but not so much about Carfax.

On the Point•by Jim Ziegler•February 5, 2013

One Last Thrill

The unveiling of new car models is less thrilling today than it was back in 1964. ‘Da Man’ spells out why that is and puts retirement rumors to rest.

On the Point•by Jim Ziegler•January 18, 2013

Stupid Is as Stupid Does

‘Da Man’ sounds off over the dustup between General Motors and an obstinate dealer, then offers his take on a recent workplace study.

On the Point•by Jim Ziegler•December 10, 2012

Juggling Chainsaws

‘Da Man’ juggles a couple of key issues impacting the industry and reminds us that even the best can drop the ball every once in a while.

On the Point•by Jim Ziegler•November 14, 2012

'Tis The Season

‘Da Man’ weighs in on Toyota’s most recent recall and those faulty sales figures reported by brands competing in the luxury category.

On the Point•by Jim Ziegler•October 10, 2012

The Eve of Destruction

The industry is on the upswing, but ‘Da Man’ has a question: Is this growth sustainable, or are we teetering on the brink of collapse?

On the Point•by Jim Ziegler•September 17, 2012

Stop the Blame Game

‘Da Man’ reflects on his biggest inspiration and issues a heartfelt request to the man in charge of General Motors.