
Plan AI initiatives outside vehicles, where the two first collaborated in 2019.
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The automaker’s top of the line Touring model Accord will come with “Google built-in” in 2023.
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Most of a dealership's marketing strategy is geared toward driving business to the website. But as an industry, we’ve forgotten one of the most basic principles of marketing which is creating unnecessary headwind in traffic flow to the URL destination.
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Generations Digital has launched Generations Digital University, a new training program anchored by a Google Analytics certification course designed specifically for auto dealers.
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Sales, F&I, and service all play a role in generating reviews that improve your dealership’s online standing and lend new insights into the customer experience you deliver.
Read More →Marketing expert offers a three-point plan for capturing and engaging service-bound customers in today’s highly competitive environment.
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The automaker has tapped Google to develop the carmaker’s next-generation in-car infotainment and connectivity solutions, which will be based on the tech company’s Android operating system. The system will launch on new Volvo models within two years.
Read More →Register to learn about how online reviews can enhance your online reputation, get you noticed on top sites, and drive customer purchase decisions.
Read More →The German automaker announced it’s piloting a new program that will allow customers to explore their ideal BMW i3 and i8 using Google’s Tango augmented reality technology
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John Krafcik, the former president of TrueCar and the current CEO of Google’s self-driving car division, announced in a blog post that Google’s parent company has launched Waymo, a self-driving technology company.
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