MenuMENU
SearchSEARCH

Google Parent Company Launches Self-Driving Technology Company

John Krafcik, the former president of TrueCar and the current CEO of Google’s self-driving car division, announced in a blog post that Google’s parent company has launched Waymo, a self-driving technology company.

by Staff
December 13, 2016
Google Parent Company Launches Self-Driving Technology Company

 

2 min to read


MOUNTAIN VIEW, Calif. — John Krafcik, the former president of TrueCar and the current CEO of Google’s self-driving car division, today announced that Google’s parent company Alphabet is launching Waymo, a self-driving technology company.

The new branch of Alphabet, which Krafcik will head as CEO, will be building on the work that Google began in 2009, when the company first began prototyping driverless cars. Since that time, those prototypes have spent the equivalent of 300 years of driving time on the road, Krafcik stated in a blog post.

On Oct. 20, 2015, Google completed the world’s first fully self-driven car ride, Krafcik stated. On that day, a blind man named Steve Mahan rode alone in one of Google’s prototype vehicles through Austin’s suburbs. This successful drive, Krafcik noted, was a testament to the company’s driverless technology.

“We believe that this technology can begin to reshape some of the ten trillion miles that motor vehicles travel around the world every year, with safer, more efficient and more accessible forms of transport,” Krafcik said in his blog announcement. “We can see our technology being useful in personal vehicles, ridesharing, logistics, or solving last mile problems for public transport. In the long term, self-driving technology could be useful in ways the world has yet to imagine, creating many new types of products, jobs, and services.”

With this move, Alphabet will be shifting its focus from producing vehicles equipped with driverless technology to developing  sensors, software and technology that it will license to third-party companies like automakers and ride-hailing firms, according to Fortune.

More Digital

Chris Walsh, president and acting CEO of Reynolds and Reynolds, standing inside an office building wearing a blue suit.
Digitalby StaffJanuary 12, 2026

Reynolds Highlights Intelligence at Every Touchpoint at NADA

The NADA exhibitor will again bring a full slate of innovations and opportunities to the most anticipated event for auto dealership professionals.

Read More →
DigitalDecember 16, 2025

What to Do When Your Vendor Is Hacked

The quickest way to turn a breach into a crisis is to wing it. Follow this seven-step playbook to ensure you meet your obligations.

Read More →
Digitalby Hannah MitchellDecember 3, 2025

Dealer Credit Service Provider Breached

Hack exposed thousands of dealerships’ customer data

Read More →
Ad Loading...
DigitalNovember 18, 2025

Unearthing the Gold in Your Dealership Data

How to take a smarter path to revenue

Read More →
Digitalby Hannah MitchellOctober 29, 2025

Auto Dealers’ Take on AI

Study finds recognition of its usefulness, but franchisers are treading sometimes confusing waters carefully

Read More →
Digitalby Hannah MitchellSeptember 22, 2025

Synthetic ID Fraud Comes With Clues

TransUnion research reveals telltale signs that the information a customer provides could be faked.

Read More →
Ad Loading...
DigitalSeptember 17, 2025

The Looming Threat of Deepfakes

They represent a new era of auto and financial fraud.

Read More →
Digitalby Hannah MitchellSeptember 15, 2025

Drivers Bemoan Complicated Screens

J.D. Power survey finds continued frustrations over hard-to-use auto controls

Read More →
Digitalby Hannah MitchellAugust 25, 2025

Can AI Heal Auto Tech Headaches?

Study finds it’s helping with some features, while other high-tech functions still draw plenty of complaints.

Read More →
Ad Loading...
DigitalJuly 24, 2025

How Smart Data is Revolutionizing the Automotive Customer Experience

A unified data strategy positions a dealership or auto group for today and tomorrow.

Read More →