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Maserati, Jeep and Jaguar dealer websites experienced increases in online shopping activity following the Super Bowl.
Read More →Dataium reports this week that automotive shopper intensity declined across all segments for the second consecutive month in September. But the research firm believes shoppers are adjusting their browsing behaviors in preparation for the holidays.
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String Automotive joins forces with Dataium and Polk to deliver more data insights to help dealers attract, convert and retain more buyers.
Read More →Dataium has a new leadership, adding marketing and IT specialist Angie Sherrell and business strategist Peter Fontaine.
Read More →String Automotive unveils Dealer Positioning System, an application designed to help dealers use analytics tools to convert leads.
Read More →Dataium reports in its study with Cars.com that digital marketing strategies employed by dealers may not be worth the price.
Read More →Facebook is becoming a great driver of new visitors to dealership websites, a new report shows, but the social-media site still has a long way to go before it becomes a major lead-generation source.
Read More →Dataium reported yesterday that its shopper index for March showed no signs of the industry’s sales rebound stalling anytime soon.
Read More →The hefty discounts and incentives offered by car manufacturers helped lure shoppers away from malls and onto automotive Websites over the Thanksgiving weekend, reports Dataium, an aggregator of online automotive shopping activity.
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