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NewsMarch 14, 2013

Google Allows Car Shoppers to Take Virtual Dealership Tours

Google Business Photos is allowing the site’s millions of online visitors to take a virtual tour of individual dealerships. Similar to Google’s Street View technology, the tour allows potential car shoppers to browse inside the dealership.

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NewsFebruary 5, 2013

Study IDs Top Reasons Consumers Leave Without Buying

The top reason customers leave without buying, according to a survey conducted by CAR-Research XRM, is they may still be shopping. ‘Price’ and ‘Financial’ round out the Top 3 reasons consumers leave without buying.

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NewsOctober 9, 2012

Marketing Firm Rolls Out F&I Upsell Program

Auto marketing company MyStar expands its sales tools from the showroom into the F&I office. The firm believes it can raise product penetrations for F&I operations with its live personal assistants.

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