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Buick, Toyota rank high, trucks low, in key buyer segment.
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In-person tool bridges common gaps that develop when online customers visit the store to finish the deal.
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If converting cash customers to finance is your strategy for staying in the game, then keep reading. The F&I professor drops some knowledge on why cash can be king in the F&I office.
Read More →J.D. Power and Associates reports that although the majority of automotive buyers still use personal computers to shop for new vehicles, tablets and smartphones are gaining traction as key shopping tools.
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