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In this video, Reese Dailey of the Automotive Training Academy by Assurant reveals strategies to make cash deals profitable without relying on monthly payment bumps.
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An easier pathway for F&I to offer protection products while giving customers more financial control.
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Customers who pay with cash must be approached differently than finance customers.
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Dealerships should focus on selling products to cash and credit union financing customers rather than trying to convert them to finance deals, although they shouldn’t discount the latter.
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F&I pro says dealers need to consider the repercussions of longer term loans before making them their new normal.
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