Two new advanced courses will be added to American Auto Guardian Inc.’s 2014 lineup. The courses will build upon techniques introduced in the first level session.
Read More →The director of training for UDS and the man behind the F&I Tip of the Week will return to the Paris Las Vegas for the magazine’s annual conference, where he’ll lay down a plan of action for those not-so-friendly F&I transactions.
Read More →United Development Systems’ Gerry Gould continues with his “How’d That Feel” sales series with a few words on selling Tire and Wheel protection. Here’s a hint: It’s all in the delivery.
Read More →United Development Systems' Gerry Gould continues with his “How’d-That-Feel” sales series this week with a few words on selling paint-and-fabric protection.
Read More →Most customers will say ‘No’ when you ask them if they have any questions about the products you presented on the menu. But there’s a small twist you can add to the end of that question that will determine how the rest of the conversation goes.
Read More →United Development Systems’ Gerry Gould has been on the “dictate your own destiny” kick of late, and he continues hammering home his message this week with a few words on how to proceed when the finance source gives you a “Line 5” call.
Read More →UDS’ Gerry Gould has a suggestion for how to treat your customers. And it starts with being polite.
Read More →If “In the event” is in your script, check out Gerry Gould's newest tip on why that wording may not be setting the right tone with your customers.
Read More →Customers are taking to the Internet every day to structure their own deals based on how much they can realistically afford to put down and pay per month. So why aren’t they being as truthful once they enter the dealership? United Development Systems’ Gerry Gould weighs in.
Read More →Have you ever had a customer object to an F&I product by saying they never used the last coverage they purchased? Gerry Gould offers a response to that objection, one he says F&I managers need to utilize more often.
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