AUSTIN — Garret Lacour, co-founder and former CEO of IAS, announced the launch RoadVantage, an aftermarket company that offers dealerships traditional aftermarket programs with 90 days of free consumer warranty offerings.

RoadVantage’s product offerings, which are backed by an “A”-rated insurance company, include key replacement, tire-and-wheel protection, GAP, windshield, interior/exterior protection and a multi-shield offering.

"We are assembling a team of highly seasoned executives and qualified agents who combine successful automotive experience with proven track records in aftermarket sales," said Lacour, RoadVantage’s president and CEO. "Our business model can help both agents and dealerships navigate the obstacles that they will inevitably face in as they attempt to invigorate their F&I departments in this still-challenging market environment. Our 90 days of free programs can increase F&I penetration and, at the same time, add value in the sales channel, making it a win-win for dealerships.”

RoadVantage currently has openings in limited territories across the United States for agent representation, according to the company. For more information, visit www.roadvantage.com.