DETROIT, Mich. — John Felice, who served as director of Ford's fleet sales unit, has joined Motormindz, a global automotive professional services and technology company.

Felice joins the firm as a senior partner less than a year after he retired from Ford as vice president of U.S. marketing, sales, and service. Felice served in various roles with Ford for more than 30 years, including served as the director of Ford's North American Fleet, Lease & Remarketing Operations for about two years from late 2006 to early 2008.

Felice joins a company that helps facilitate the development of automotive technology and includes former automotive executives such as Ray Fisher, who served as vice president of fleet and remarketing for the Chrysler Group, and Don Johnson, who served in various roles at General Motors, including vice president for Chevrolet sales and service.

The company facilitates the development of technology that could be used in the automotive industry, including a platform that provides data on work trucks with various upfits that would help fleet management companies locate specific trucks for their fleet clients.

For more information about Motormindz, visit the company's website.