MenuMENU
SearchSEARCH

Dealers More Optimistic About Used-Car Market vs. New

Sentiment speaks to recent auto finance data showing prime and superprime car buyers shifting toward used, where the average monthly payment was $139 less than the record $504 average monthly payment for new in the second quarter.

by Paul Clinton
September 22, 2017
Dealers More Optimistic About Used-Car Market vs. New

Photo via order_242/Wikimedia (Creative Commons)

2 min to read


ATLANTA — Franchise dealers now view the pre-owned market more optimistically than the new-vehicle market, according to a new sentiment index from Cox Automotive.

The finding speaks to the current shift of car buyers with prime and subprime credit toward the used market. The shift comes as the average new-vehicle loan payment reached a record $504, about a $139 difference from the average used-vehicle loan payment, according to a recent Experian Automotive finding.

Franchise dealers also have a markedly more optimistic view than their independent counterparts, as tracked by the Cox Automotive Sentiment Index, which debuted earlier this month.

The index covers the third quarter and reports data gathered from 1,033 dealer respondents during a survey between July 31 and Aug 7. The survey also included responses about the second quarter.

Dealers were asked to rate their sentiment on a scale of zero to 100, where zero is poor, 50 fair, and 100 good.

Franchise dealers rated the used-vehicle sales environment as 68 on average,  down from 70 in the second quarter. Independent dealers rated their sentiment as 53, up from 50 in the second quarter. Franchise dealers rated their used-vehicle inventory as 55, while independents rated it at 47.

Sentiment about new-vehicle sales was less optimistic. Franchise dealers rated sentiment at 57, and rated their sentiment about new vehicle inventory levels at 56.

Dealers haven't sounded the alarm about credit availability among their customers, but the issue is more acute with independent dealers. Franchise dealers listed credit as the eighth highest factor that's holding back their business, while independent dealers ranked it third. The top concerns were market conditions for franchise dealers and limited inventory for independent dealers.

More F&I

F&IJanuary 7, 2026

Resistance to the Menu

In this video, Reese Dailey of the Automotive Training Academy by Assurant explains how to handle a customer who isn’t willing to listen to your pitch.

Read More →
two-vehicle rear-end collision
F&Iby Lauren LawrenceJanuary 7, 2026

EV Collision Claims Spike

Third-quarter battery electric vehicle insurance claims were up 4% year-over-year. A new report says EV claims cost the most due to complex technology and limited after-market parts supply.

Read More →
TrainingDecember 10, 2025

Accountable Is as Accountable Does

Auto dealerships work better when all staffers own their duties.

Read More →
Ad Loading...
F&Iby StaffDecember 8, 2025

Remove the Warranty

Learn how you can show your F&I customers the unmistakable value of your offering.

Read More →
F&IDecember 3, 2025

The No. 1 Enemy of F&I Success

Instead of succumbing to it, keep your skills and knowledge sharp.

Read More →
F&Iby StaffNovember 17, 2025

F&I in the Gap

The office’s offerings can make the difference for cash-strapped consumers in an unpredictable market.

Read More →
Ad Loading...
F&INovember 10, 2025

Singing a Gospel Song Backward

Crime and punishment in auto retail and how to avoid them

Read More →
F&INovember 5, 2025

One Bad Day

Trent White of the Automotive Training Academy by Assurant explains how to help customers see the high cost risk with even the most reliable vehicles.

Read More →
Industryby Hannah MitchellNovember 3, 2025

Q3 Auto Loans Reveal Stress

Data reflect growing finance activity on the extreme ends of credit risk scale

Read More →
Ad Loading...
F&Iby Hannah MitchellOctober 29, 2025

The It Factor in F&I

What this valuable trait looks like in the day-to-day work of the sector

Read More →