Ronald J. Reahard
President of Reahard & Associates
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SEARCHMENUSEARCHPresident of Reahard & Associates
An F&I manager must perform a broad range of duties, including helping customers, interacting with the sales team and lenders, keeping abreast of changing laws and maintaining a desired level of dealership profitability.
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Understanding cash buyers can open the door to more F&I product sales, including dealership financing.
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Every new F&I sales tool requires careful evaluation. See if video presentations are right for your dealership after weighing these pros and cons.
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Tire & wheel road hazard protection is gaining popularity because it's an easy solution to an all-too-common problem.
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In the F&I world, there are stars and there are also-rans. Are you ready for prime time? Take this quiz and find out!
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